Web platformFintech & paymentsOriginal by Investing.com
Investing.com gathers everything a market follower needs during the day at a single address: indices, stocks, forex, commodities, crypto, an economic calendar and news. Free access and a multilingual structure make the site strong in search engines, while portfolio and alert features bring users back every day. The foundation of its success is data coverage and page speed.
To build something similar you need a high-traffic content and data site, a mobile app and a powerful backend. Price collection from many data providers, automatic generation of thousands of instrument pages, an economic calendar, a news publishing system, user portfolios, alerts and ad management all work together. An SEO-driven page structure and a caching strategy are the product's growth engine.
How Investing.com works: the core user flow
How many apps and dashboards do you need?
Website
The main site publishing market data, news, analysis and the economic calendar.
Mobile app
An app offering watchlists, instant notifications and portfolio tracking.
Editor panel
The publishing system editors use to prepare news, analysis and economic calendar content.
Admin panel
A panel for managing data sources, ad placements, subscriptions and language versions.
Critical features of a product like Investing.com
Multi-source data collection
Prices from exchanges and data providers are normalised, merged and served in a single format.
Automatic instrument pages
Pages with a chart, technical summary and historical data are generated automatically for every stock, currency pair and commodity.
Economic calendar
Interest-rate decisions, inflation and employment figures update instantly with forecast and actual values.
Technical summary
A "buy / sell / neutral" gauge compiled from moving averages and oscillators is shown across different timeframes.
Portfolio and alerts
Users add their holdings to track profit and loss and set price or news alerts.
Multilingual SEO structure
Separate URLs, hreflang tags and local content for each language give broad visibility in search engines.
What goes into the first version, what comes later
First version (MVP)
- Index, forex and commodity data pages
- Simple charts and historical data
- News publishing system
- Economic calendar
- Membership, watchlist and price alerts
Later releases
- Mobile app and push notifications
- Portfolio profit and loss tracking
- Ad-free premium membership and advanced data
- Multilingual versions
Modules and how the budget is calculated
The budget is calculated with 360 SOFT’s pricing model from the modules below, about 28 screens and the project’s complexity: roughly 130 person-days for the full scope and 97 person-days for the first version. Every module you drop lowers the budget directly.
| Module | Phase |
|---|---|
| Sign-up, login, social login | First version |
| User profile and settings | First version |
| Admin dashboard | First version |
| Content management / blog | First version |
| Advanced search and filters | First version |
| Email / SMS notifications | First version |
| Push notifications | First version |
| Subscriptions and recurring billing | First version |
| Online payments (Stripe / PSP) | First version |
| Multi-language | First version |
| Reporting and analytics | Later release |
| Third-party API integration | First version |
Hosting, SMS, map APIs, app store accounts and payment-provider fees are separate items. Maintenance and improvements (optional): €450 / month. We send a fixed written price within 24 hours after a free discovery call.
The hard parts
Traffic and caching
Traffic spikes on major data releases; balancing live data against CDN caching is difficult.
Data accuracy and licences
A wrong or delayed price damages trust, and data-provider contracts set the display rules.
Content production pace
Keeping news and calendar content current all day requires a strong editorial team and workflow.
Business model
The main revenue is display advertising and sponsored content from high traffic. Broker and exchange ads are especially valuable in this niche. A premium subscription offering an ad-free experience, advanced fundamental data and a stock screener forms the second major line. Selling a data API to business customers can become a steady long-term revenue source.
Get a free quote for your project
Let us scope it together and send a fixed written quote within 24 hours. NDA on request; you own the source code.
Choosing a company to build an app like Investing.com
Most people searching “website like investing.com” are really looking for a reliable app development company. When comparing quotes, check four things:
- Can you try similar products they have shipped, in the stores or live?
- Are the source code, design files, servers and store accounts transferred to you by contract?
- Do they show a working demo every two weeks, with written scope and acceptance criteria?
- Are maintenance, scaling and GDPR/security costs written into the quote?
Copyright and trademarks
A business model and features are generally not protected on their own, but the Investing.com name, logo, interface design, content and source code are. That is why we build a product with similar functionality but your own brand, design and code. This is not legal advice; we recommend a trademark search before launch.
Frequently asked questions
How long does it take to build a site like Investing.com?
A first version with core market pages, a news system and an economic calendar can be ready in a few months. Expanding data coverage and moving to a multilingual structure happens step by step.
Where does market data come from?
It is obtained by contract from exchanges or licensed data providers. Live and delayed data differ in cost and display rules, so the product plan should reflect that.
Are there copyright or trademark issues?
The financial portal business model is free to use, but the name, logo, design, news copy, analysis and code cannot be copied. This information is general in nature and is not a substitute for legal advice.
What should I look for when choosing a company to build a financial portal?
Look at experience with high-traffic content sites, caching and technical SEO. Ask how they will scale the real-time data feed.
