SaaS / business softwareBusiness software & SaaSOriginal by Linktree
Linktree solves the problem of social profiles allowing only one link with a single smart page. Users gather their shop, latest video, podcast and contact details at one address and publish in minutes. A simple editor, pages that load fast on mobile and analytics showing which link got how many clicks helped the product spread from creators to brands.
To build something similar you need a drag-and-drop page editor, a theme system, a fast page server that resolves usernames and click analytics. On top of that come subscription billing, custom domain connection, email and payment collection blocks, and an admin panel that checks for spam and malicious links. The product looks simple, but speed and security under heavy traffic are what set it apart.
How Linktree works: the core user flow
How many apps and dashboards do you need?
Public profile page
The page where followers reach links, products and contact blocks, opening instantly on mobile.
User dashboard
The editor where creators manage their links, theme, subscription and click reports.
Admin panel
The screen where the team handles abuse, malicious links, subscriptions and the template library.
Critical features of a product like Linktree
Block-based page editor
Link, video, music, form and product blocks are arranged by drag and drop, with an instant preview of every change.
Theme and brand customisation
Colours, fonts, backgrounds and button styles are saved as themes; paid plans remove the platform branding.
Click and source analytics
Clicks per link, the platform visitors came from and device data are reported in a GDPR-friendly way.
Scheduled and featured links
A campaign link switches on and off on set dates, and key links are highlighted with an animation.
Custom domain and SEO
Users connect their own domain and edit the page title and social sharing image.
Malicious link screening
Submitted URLs are checked against blocklists; phishing and illegal content links are flagged automatically.
What goes into the first version, what comes later
First version (MVP)
- Profile page by username with link management
- Ready-made themes and basic colour customisation
- Click counter per link
- Premium plan with monthly subscription
- Malicious link checks and an admin panel
Later releases
- Product sales and payment collection blocks
- Email list collection and integrations
- Team accounts and multi-profile management
- Advanced analytics and A/B testing
Modules and how the budget is calculated
The budget is calculated with 360 SOFT’s pricing model from the modules below, about 16 screens and the project’s complexity: roughly 98 person-days for the full scope and 82 person-days for the first version. Every module you drop lowers the budget directly.
| Module | Phase |
|---|---|
| Sign-up, login, social login | First version |
| User profile and settings | First version |
| Admin dashboard | First version |
| Subscriptions and recurring billing | First version |
| Online payments (Stripe / PSP) | First version |
| File, photo, video upload | First version |
| Reporting and analytics | Later release |
| Content management / blog | First version |
| GDPR and security hardening | First version |
| Third-party API integration | First version |
Hosting, SMS, map APIs, app store accounts and payment-provider fees are separate items. Maintenance and improvements (optional): €350 / month. We send a fixed written price within 24 hours after a free discovery call.
The hard parts
Sudden traffic spikes
When a famous account shares its page, a single URL receives a flood of requests; the caching and CDN architecture must be built in from the start.
Abuse and phishing
Free accounts can be used for spam and scam links; automated scanning and a fast takedown process are essential.
Platform policies
Social networks can change their link policies, so the product should not depend on a single channel.
Business model
A freemium model is the natural fit: the basic page is free, while advanced themes, branding removal, detailed analytics and custom domains come with a monthly subscription. A small per-transaction commission can be taken on product sales made through the page. Business plans for agencies and brands that manage multiple profiles add further revenue.
Get a free quote for your project
Let us scope it together and send a fixed written quote within 24 hours. NDA on request; you own the source code.
Choosing a company to build an app like Linktree
Most people searching “build software like linktree” are really looking for a reliable app development company. When comparing quotes, check four things:
- Can you try similar products they have shipped, in the stores or live?
- Are the source code, design files, servers and store accounts transferred to you by contract?
- Do they show a working demo every two weeks, with written scope and acceptance criteria?
- Are maintenance, scaling and GDPR/security costs written into the quote?
Copyright and trademarks
A business model and features are generally not protected on their own, but the Linktree name, logo, interface design, content and source code are. That is why we build a product with similar functionality but your own brand, design and code. This is not legal advice; we recommend a trademark search before launch.
Frequently asked questions
How long does it take to build software like Linktree?
A first version with profile pages, an editor, themes and a click counter is completed in a relatively short time. The project grows as payment blocks, integrations and team accounts are added.
Should I use a ready-made script or custom software?
Ready-made scripts get you started quickly but are limited in scalability, security and unique features. If you are aiming for subscription revenue, custom software is more flexible in the long run.
Will I run into copyright or trademark problems?
The link-in-bio concept is a common and open business model, but the name, logo, design, copy and code cannot be copied. This is not legal advice.
How can I differentiate the product?
Regional needs such as local payment methods, localised templates or a WhatsApp order button are good ways to stand out. Focusing on a specific vertical, such as restaurant menus or property listings, is also effective.
