Mobile appMobility, ride-hailing & carsOriginal by Martı
Martı is Turkey's home-grown micromobility leader, solving short urban trips with shared e-scooters and e-mopeds. Users find the nearest vehicle on the map, scan the QR code and ride on a per-minute fare. Behind its success lies not just the app but a strong field operation that keeps vehicles charged, maintained and in the right place.
Building something similar requires a rider app, a field operations app and an admin panel, but the heart of the system is the backend that talks to the IoT modules on the vehicles. Unlocking and locking, GPS tracking, battery levels, speed zones and no-parking areas are all managed through this layer. City permits, insurance and fleet maintenance processes need to be planned as well.
How Martı works: the core user flow
How many apps and dashboards do you need?
Rider app
Users find a vehicle, rent it, end the ride and pay.
Field operations app
Charging and maintenance crews locate low-battery or faulty vehicles and close tasks.
Fleet management panel
A web panel for managing vehicle locations, zone rules, pricing, fines and reports.
Critical features of a product like Martı
IoT lock integration
Sends remote lock and unlock commands to the vehicle module and switches to a safe state if the connection drops.
Geofenced zone rules
Draws no-parking, slow-riding and no-riding areas on the map and pushes them to the vehicle as speed limits.
Parking photo verification
Checks from the end-of-ride photo that the vehicle is parked correctly and applies fines for bad parking.
Battery and charging tasks
Automatically creates tasks for the field crew when a vehicle's battery runs low.
Per-minute and bundle pricing
Unlock fees, per-minute rates, day passes and zone-based promotions.
Age and licence checks
Age limits by vehicle type and driving licence verification where required.
What goes into the first version, what comes later
First version (MVP)
- Sign-up, ID and age verification and card setup
- Vehicles on the map and QR-code unlocking
- Per-minute billing and end-of-ride payment
- Parking zones and ending rides with a photo
- Operations panel for fleet tracking and charging tasks
Later releases
- Reservations and holding a vehicle in advance
- Daily or weekly ride passes and subscriptions
- New vehicle types such as e-mopeds and e-bikes
- Vehicle placement suggestions based on demand forecasts
Modules and how the budget is calculated
The budget is calculated with 360 SOFT’s pricing model from the modules below, about 30 screens and the project’s complexity: roughly 205 person-days for the full scope and 112 person-days for the first version. Every module you drop lowers the budget directly.
| Module | Phase |
|---|---|
| Sign-up, login, social login | First version |
| User profile and settings | First version |
| Roles and permissions | First version |
| Admin dashboard | First version |
| Online payments (Stripe / PSP) | First version |
| Subscriptions and recurring billing | First version |
| Maps, location, routing | First version |
| IoT device and sensor integration | Later release |
| Barcode / RFID / handheld | Later release |
| Push notifications | First version |
| File, photo, video upload | First version |
| Reporting and analytics | Later release |
| GDPR and security hardening | First version |
Hosting, SMS, map APIs, app store accounts and payment-provider fees are separate items. Maintenance and improvements (optional): €700 / month. We send a fixed written price within 24 hours after a free discovery call.
The hard parts
Hardware and connectivity
Lock commands must work reliably even when the vehicle module's mobile data connection is weak.
Cost of field operations
Charging, maintenance, vandalism and collecting badly parked vehicles strain the business unless software optimises them.
City permits and safety
Scooter operations depend on local regulations and permits; speed limits, helmet and age rules must be built into the system.
Business model
Most revenue comes from unlock fees and per-minute ride charges. Daily or monthly ride passes lock in regular users. Fines for bad parking offset operating costs, while brand partnerships on vehicles and in the app, and corporate campus agreements, can also be considered as extra revenue lines.
Get a free quote for your project
Let us scope it together and send a fixed written quote within 24 hours. NDA on request; you own the source code.
Choosing a company to build an app like Martı
Most people searching “build an app like marti” are really looking for a reliable app development company. When comparing quotes, check four things:
- Can you try similar products they have shipped, in the stores or live?
- Are the source code, design files, servers and store accounts transferred to you by contract?
- Do they show a working demo every two weeks, with written scope and acceptance criteria?
- Are maintenance, scaling and GDPR/security costs written into the quote?
Copyright and trademarks
A business model and features are generally not protected on their own, but the Martı name, logo, interface design, content and source code are. That is why we build a product with similar functionality but your own brand, design and code. This is not legal advice; we recommend a trademark search before launch.
Frequently asked questions
How long does it take to build an app like Martı?
The apps and panel can be developed in a few months, but choosing the IoT module, integrating it and field testing take additional time. Starting with a small pilot fleet is the healthiest route.
Does the software company also supply the scooter hardware?
Usually not; vehicles and IoT modules are sourced from manufacturers. The software is then integrated according to the chosen module's API or protocol.
Are there copyright or trademark issues?
The shared scooter business model is free to use. The Martı name, logo, colours, design and code may not be copied; this information is not legal advice.
How many separate applications are needed?
Three parts are needed: a rider app, a field crew app and a fleet management panel. At first, the field app can also be built as a mobile-friendly section of the admin panel.
