White-Label Software Development Outsourcing

Last updated: November 11, 2026

White-label software development means that 360 Soft designs, builds and maintains software that your company delivers to its own clients under your brand. Your client sees only you: your name on proposals, your project manager in meetings if you wish, your logo in the product. We work in the background as your engineering capacity. Agencies, consultancies, system integrators and SaaS companies use this model to accept more projects, add technologies they do not have in-house, or cover peaks without permanent hiring. This page explains what can be delivered white-label, how confidentiality and client ownership are protected, delivery models, process, service levels and cost factors.

Who needs white-label development

Digital and marketing agencies selling websites, apps and portals without a full development team
IT consultancies and system integrators that need extra delivery capacity for client projects
SaaS companies offering custom integrations or branded versions of their platform
Resellers who want their own branded software products
Agencies whose clients ask for technologies outside their core skills

Scope: what can be built white-label

Service	Examples
Web development	Corporate websites, portals, e-commerce, WordPress and headless CMS projects
Mobile apps	Native and cross-platform iOS and Android apps
Custom software	Business applications, dashboards, internal tools, workflow systems
Integrations	APIs, ERP and CRM integrations, payment and logistics connections
UI/UX design	Wireframes, prototypes and design systems under your design direction
QA and testing	Manual and automated testing of your own or your clients’ products
Maintenance and support	Bug fixing, updates, hosting operations and SLA-based support after launch

Confidentiality, brand and client ownership

In white-label work, protecting your client relationship matters as much as the code. These rules are written into our contract:

No direct client solicitation: we do not approach or accept work from your clients for an agreed period
Your brand only: no 360 Soft logos, credits or metadata in deliverables, repositories or documentation unless you ask for them
Communication on your terms: we work only with you, or join client calls under your company name and email domain if you prefer
Confidentiality: an NDA covers your clients’ identities, data and commercial terms
Ownership: IP in deliverables is assigned to you, so you can transfer it to your client

Delivery and engagement models

Model	How it works	Best for
Fixed-scope project	Agreed requirements, timeline and price per project	Clearly defined client projects
Dedicated team	A team of developers, designers and testers working only on your projects	Agencies with a steady pipeline
Time and materials	Hours or days used as needed, with transparent reporting	Evolving scope and small changes
Retainer for maintenance	Monthly support capacity for launched client projects	Agencies selling ongoing care plans

Teams can be remote, on-site or hybrid; size can range from one developer to 200+ people, with a replacement process if a team member is not the right fit, and a typical start in 1–2 weeks.

Process: from first call to delivery

Briefing: you share the client requirement, deadlines and brand rules; we sign the NDA first.
Estimate and proposal: we provide scope, effort, timeline and risks so you can price your own offer.
Kick-off: repositories, tools and communication channels under your accounts.
Design and development: sprints with demos you can present to your client.
Testing and acceptance: QA, your review and client acceptance support.
Launch and handover: deployment, documentation and white-label user guides.
Support: optional maintenance under an SLA.

Service levels and measured indicators

Indicator	What it shows
On-time milestone delivery	Share of milestones delivered on the agreed date
Estimate accuracy	Actual effort compared with the estimate
Defects found in acceptance	Quality of deliveries before your client sees them
Response and resolution time	Speed of support after launch, by priority
Communication	Reporting frequency and response time to your questions

Pricing: what drives the cost

Factor	Effect on cost
Scope and complexity	Features, integrations, platforms and non-functional requirements
Team composition	Developers, designers, testers, project management
Timeline	Compressed timelines need larger teams
Engagement model	Fixed scope, dedicated team or time and materials
Support after launch	SLA hours and coverage

You set your own margin and price to your client; we never share our pricing with your clients.

In-house team, freelancers or white-label partner

Criterion	In-house team	Freelancers	White-label partner
Capacity for peaks	Limited	Variable	Scalable
Range of technologies	Limited to your hires	Depends on individuals	Broad, from one partner
Project management and QA	You provide	Usually not included	Included
Continuity	Depends on retention	Low	Replacement process

White-Label Software Development — overview

Risks and how we reduce them

Client relationship risk: non-solicitation and confidentiality clauses
Quality risk: code review, QA and demos before anything reaches your client
Scope creep: written change requests with effort estimates
Lock-in: code in your repositories, documented and handed over

Security, data protection, NDA and IP

Your clients’ data is accessed only when necessary, through individual accounts with least privilege. When we process personal data for your client, we act as your sub-processor. Contract note: We work under a B2B service agreement with a defined statement of work, not as an employer of record or staffing agency. The agreement includes an NDA, assignment to you of intellectual property in all deliverables created for you, and, where personal data is processed, a GDPR data processing agreement (DPA) with Standard Contractual Clauses (or the UK IDTA for UK data). Because the team operates in Türkiye, the Turkish Personal Data Protection Law (KVKK) also applies to our side of the processing. Local rules in your own country continue to apply to your business, so we recommend your legal team reviews the final contract.

Illustrative scenario: an agency winning a larger project

Illustrative scenario: a design agency with five designers wins a client project for a customer portal with a mobile app, but has only one developer. It engages a white-label team of a project lead, three developers and a tester. The team works in the agency’s repositories and project tool, joins client demos under the agency’s name, and delivers in two-week sprints. After launch, the agency sells the client a monthly care plan, delivered through a support retainer. This example illustrates the model and does not describe a real client.

Checklist for choosing a white-label development partner

Are non-solicitation and confidentiality written into the contract?
Will deliverables be free of the partner’s branding?
Is IP assigned to you so you can transfer it to your client?
Can they give realistic estimates you can price against?
Do they include QA and project management?
Can they support the product after launch under an SLA?

Frequently asked questions

What is white-label software development?

Software built by 360 Soft and delivered by your company to your clients under your brand.

Will our clients know you are involved?

Only if you choose to tell them. We work under your brand and can communicate using your company identity.

Will you contact our clients directly?

No. Our contract includes non-solicitation and confidentiality obligations.

Who owns the code?

You do. IP in deliverables is assigned to you, so you can transfer it to your client.

Which technologies do you cover?

Web, mobile, custom business software, integrations, UI/UX, QA and maintenance across common modern stacks.

Can you join client meetings?

Yes, under your company name, or we stay fully in the background.

Can you support projects after launch?

Yes, through a maintenance retainer with agreed SLAs.

How is the price determined?

By scope, team composition, timeline, engagement model and support needs. You set your own price to the client.

Under which contract do you work?

A B2B service agreement with NDA, non-solicitation, IP assignment and a GDPR DPA with SCCs (UK IDTA where relevant); KVKK applies on our side.

How fast can you start?

Typically within 1–2 weeks after the NDA and scope approval.

Contact us

Tell us about your client project or pipeline, and we will send an estimate you can price against, under NDA. Call or WhatsApp us on +90 850 335 10 87, write to info@360-soft.com, message us directly on WhatsApp, or use the form on our contact page. 360 Soft Marketing Yazılım ve Danışmanlık Ltd. Şti., Nidakule Ataşehir Batı, Barbaros Mah. Begonya Sk. No:1 D:2, 34746 Ataşehir/İstanbul.

Türkçe: Türkçe sürüm